I had worked really hard on those mugs. 
I finally got the online store figured out. 
I put myself out there and posted about my work.
I GOT THE SALE!  
   and then...

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They wanted a refund.

 

Ouch! 

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Like a breakup or a last date: you looked promising at first but upon closer inspection... nah. Not a pleasant experience.

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Your pots need to look like the pictures on your website.  

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That's the bottom line.  Even if they don't like it, at least they know what they are getting.  Having good product photos is part of the solution.

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Repeat throwing consistent shapes is the other part - the harder part.

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I started making profile ribs because I was tired of throwing away 10, 20, 30% of my large-order batches.  I am my own worst critic, and if something was a little bit off, it went back in the scrap bucket while I went back to the wheel.  

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Profile Ribs help me to nail the my forms, and I'm happy that it's helping other do the same!  I hope the consistency you get in repeat throwing with these tools will give you confidence to take on large orders for local venders and online e-commerce.